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Rainbow is an American retail chain dealing in women’s fashion. The chain was founded by Irving Arthur Swarzman in the year 1935. The company's headquarters is located in Brooklyn, New York, US. 

The company is privately held, so there is no parent organization. The company is now owned by the granddaughters of Swarzman. In 2012 the company started its first E-commerce store. The revenue of the company, according to unofficial reports, has reached over 1 billion dollars. The company now operates more than 1,000 stores, and each store has an average of 5,000 square feet, depending on the location. 

Rainbow has become a very well-known brand in the fashion industry and they have all kinds of collections of fashion, from lingerie to plus-sized clothing, etc. The brand has also made a name for itself in quality. The dresses at Rainbow are made of high-quality materials that can last a lifetime. Stores like Rainbow are helping women to find high-quality and trendy fashion all over the world. 


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