Suppose you’re looking to start an online-only business or are interested in how some businesses have been able to successfully make the transition from an offline business to an online-only retailer. In that case, American Apparel is one company that has made such a switch and still thrives as an online-only retailer. American Apparel has always been at the forefront of retail technology, and its transition to being an online-only retailer is no exception.
American Apparel is an American clothing company based in Los Angeles, California, that manufactures T-shirts, hoodies, socks, leggings, bras, and briefs. It was founded in 1989 by Dov Charney and has been one of the few companies to successfully transition from being an online-only retailer.
American Apparel is one of the few companies that have successfully transitioned to being an online-only retailer, with their online store representing the vast majority of their total sales. This move has allowed them to save on overhead costs associated with maintaining brick-and-mortar locations and therefore offer consumers lower prices. As a bonus, it’s also saved them from having to pay sales tax in certain states and provinces where they have no physical presence. Stores like American Apparel also got the same features like this one, so never miss grabbing their offers.
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