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Viber is a free messaging and calling app developed by Viber Media in 2010, founded by Talmon Marco and Igor Magazinnik. The application can be found across different platforms, such as Android, iOS, Windows and macOS.

Viber first debuted for iPhone users only in December 2010, quickly becoming popular due to its free messaging and calling features, allowing for free internet communication without incurring additional costs. Viber expanded further when an Android version was introduced in 2012 - exponentially growing its user base even more quickly.

Rakuten acquired Viber for $900 million in 2014 as an expansionary measure to its messaging app market presence. After the acquisition, Viber continued its expansion by adding video calling, public accounts, and end-to-end encryption for messages and calls.

As of 2021, Viber has amassed over one billion registered users worldwide and is particularly popular in Eastern Europe and Asia, where it competes with messaging apps such as WhatsApp and Telegram. Beyond messaging and calling services, Viber also allows users to send photos, videos, stickers, and GIFs and create and join communities based on shared interests.

Viber has made a substantial impression since its debut. With its user-friendly interface, free messaging and calling services, and frequent updates - Viber has become an attractive alternative to SMS or phone calls for users looking for instantaneous communication solutions.

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