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Shopkick is a mobile app that enables users to earn rewards when shopping in-store and online. First introduced in 2009 by Cyriac Roeding and Jeff Sellinger, it quickly gained popularity among consumers looking for ways to save money when shopping. Today it boasts 15 million active users and partnerships with major retailers such as Target, Best Buy, and Macy's.
Shopkick was designed to offer users a fun and rewarding mobile shopping experience, offering rewards points they could redeem for gift cards or other benefits. By leveraging location-based technology and product scanning capabilities, Shopkick allows shoppers to earn kicks for every purchase they can exchange for gift cards or other rewards.
Shopkick initially faced some hurdles as it attempted to gain traction among consumers and retailers alike, yet its innovative approach of incentivizing shopping quickly won over both parties involved. Since 2014, Shopkick has also introduced "Buy and Collect," allowing users to purchase items directly through its app before picking them up in-store.
Shopkick has quickly evolved to meet consumers' ever-evolving needs and preferences, adding features like personalized offers and a virtual shopping assistant to simplify and enjoy shopping. Boasting an established user base and strong partnerships with retailers, Shopkick remains poised for continued expansion and innovation in years to come.
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