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Google Photos is an image and video storage service developed by Google that was first made available to users in 2015. Launched as an offshoot of its former social networking platform Google+, this photo-sharing and storage service enables users to upload, store and share pictures and videos across various devices such as smartphones, tablets and computers. Furthermore, its powerful search and organization features allow them to quickly locate their digital memories.

Prior to Google Photos' debut, Google+ offered similar photo sharing and storage features; however, they failed to gain popularity on social networks such as Facebook. As a result, the search giant decided to reposition them as standalone products, eventually giving birth to Google Photos.

Since its release, Google Photos has quickly become one of the world's premier photo-sharing and storage services, with over one billion active users worldwide. Available across platforms - Android, iOS and the web - Google Photos also integrates seamlessly with other Google services, like Drive and Assistant, for even greater control and interaction over digital memories.

One of the key differentiating features of Google Photos among photo-sharing and storage services is its use of artificial intelligence and machine learning technologies. Google Photos uses these to automatically categorize and tag photos for users, making it easier for them to find their images quickly. Furthermore, this service creates collages, animations, movies from users' photos or videos for an additional creative flair when sharing photos online.

Overall, Google Photos has become an indispensable way for users to store, organize, and share digital memories. Thanks to its robust features and wide availability, it's likely that this service will continue being the go-to spot for photo storage for years to come.

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